| Type | Private |
|---|---|
| Founded | São Paulo, Brazil (1983) |
| Headquarters | São Paulo, Brazil |
| Key people | Guilherme Pinciroli (International Business Manager) Jean Marc Schwartzenberg (Director of International Business) |
| Parent | Traffic Group |
| Subsidiaries | Traffic Sports USA |
| Website | Traffic sports |
Traffic Sports Marketing is a Brazilian sports marketing agency that runs Brazilian football clubs Desportivo Brasil, Ituano FC, Portugues club Estoril Praia SAD and American club Miami FC.
Desportivo Brasil was a club and company created by Traffic Sports, to find and prepare promising newcomers of Brazilian football to pursue careers in other clubs of Brazil or abroad.[1]
As well as clubs, Traffic owns the footballing rights to many players including Valmir, Lulinha, Rodolfo, and Keirrison. Traffic is buying up contracts of young soccer players all over Brazil, and recently also in Argentina. They then lend the players to teams, who pay the players a salary and also allow them to showcase their talents. If they are recruited by a big European team, Traffic and its partners reap the largest share of the transfer fee.[2]
Traffic were also awarded the global marketing rights to the 2001 FIFA Club World Championship;[3] however the tournament would later be cancelled.